Social Media WOTD - Douchebag #socmedWOTD #wordoftheday

The term douchebag has a number of derogatory meanings.  Primarily used as a female-specific equivalent to scumbag, douchebag tries to be gross and insulting at the same time, and usually succeeds.

In the political world, douchebag is used often, hurled back and forth among bloggers on the right and left.  The funniest use of the term in this context is probably Jon Stewart's referring to the late Robert Novak as the "douchebag of liberty" on The Daily Show.

In the advertising world, a good example of a douchebag would be the guys who created this "Here We Go" commercial for Bud Light:

In Budweiser's defense, their ad people aren't always douchebags by contrast, here's the Mexican version of "here we go," done to promote the beer and the Mexican national side in the World Cup:

it's not fair!  The Mexicans get a cool commercial celebrating their national sport and we get one mocking our national heritage.  Here we go, indeed.

But of course, in our world of Social Media, we have the New Media Douchebag:

Whatever you do for a living, try not to be a douchebag. The rest of us will love you for it!