Live-tweeting

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Live coverage of events is something we're all used to. Whether it's sports, political activities (committee hearings, debates, etc.), or entertainment, turn on the teevee or the radio and live coverage is all over the place. That's fine and dandy, when we can access a teevee or radio. The internet offers some live coverage, but smart businesses know how to restrict access to streaming media providers to reduce the strain on their networks.
That's where live reports via SMS messaging and services like Twitter come in. Those who can't watch can get the reports on the phone. Events that are focused on social media users are perfect candidates for live-tweeting.
Communicating what's happening at a live event in 140-character bursts can be quite the challenge. Be sure to think about your audience when live-tweeting.
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- Edward Branley's blog
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